Kids Corp University, an e-learning platform with exclusive courses for the U18 industry

Kids Corp announced the launch of a new e-learning platform that will offer exclusive courses for the U18 industry. Kids Corp University announced its first four interactive courses, which can be accessed online and free of charge.

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Pablo Durañona, Head of Marketing & Communications at Kids Corp, commented: "We are proud to present Kids Corp University, an e-learning platform with access to exclusive content on the most relevant topics for any company related to the segment".

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Kids Corp University was launched with its first four interactive courses, which can be accessed online and free of charge, allowing in-depth knowledge on topics such as regulations in the segment, metaverse, toy industry, food & beverage and entertainment. Each course lasts approximately 2 hours, followed by an exam, through which an online certification will be awarded.

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Demian Falestchi, CEO, added: "We are clear that the internet was not designed for minors, exposing them to risks such as inappropriate content, disclosure of information, bullying, grooming, sexting, among others. However, we understand that children and teenagers are today a key player in terms of consumption and purchasing power, as well as a strong influence in family decisions. Our mission is to build a safer Internet that promotes entertainment and universal access to knowledge for new generations, which requires the commitment to accompany the development of industry professionals. In this context, today we are honored to present Kids Corp University".

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"U18s are the most creative beings on earth and consume more and more content on multiple screens. But we cannot let it pass that, while brands waste 7 out of every 10 dollars invested in campaigns aimed at this target through +18 advertising platforms (such as Google's DV360), the adtech industry will have already collected 72 million of their personal data, by the time a child turns 13, something not allowed by regulations, and in direct violation of the convention on the rights of the child", he completed.

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"This is an example of some of the issues where there is no middle ground: either they are safe, effective and compliant with global/local regulations, or they are not, with major consequences. The main objective of Kids Corp University is to help industry professionals understand the segment, innovate, and connect by ensuring best practices", completed Hernán Ratinoff, COO.

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To learn more about Kids Corp University, the details of each course and more about its benefits, click here.