The first SaaS advertising platform to connect with U18s audiences

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Kite allows advertisers and agencies to plan, deliver, optimize, and measure campaigns efficiently, ensuring the highest standards of privacy in a programmatic ecosystem that simultaneously connects all their preferred platforms, such as YouTube, mobile apps, CTV, and Roblox.

  • Simple

    Self-managed global platform that connects brands to all the content kids & teens consume.

  • Efficient

    Unique segmentation and targeting solution (age, passion points, country...).

  • Compliance

    Self-managed global platform that connects brands to all the With COPPA, GDPR and LGPD. kids & teens consume.

  • Creative

    The most innovating formats.

Self-managed global platform that connects brands to all the content kids & teens consume.

Unique segmentation and targeting solution (age, passion points, country...).

With COPPA, GDPR and LGPD.

For the most innovating formats.

Start now

Algorithm powered by AI

Kite helps brands to efficiently plan, deliver, optimize and measure campaigns, making sure the highest privacy standards are met through the audience’s favorite contents, platforms and formats.

Kite's algorithm is fed by millions of data points, allowing through a statistical-predictive methodology, to segment U18 audiences for the first time in the market.

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Behavioural Data
Contextual Data
Historical Data
Tab

Behavioural Data

Askids, our insight platform understands the behavior of 84,000 households in 7 countries through behavioral tracking of devices and declarative surveys.

Contextual Data

• Proprietary contextual + semantic technology
• 3rd Party aggregators
• Human team for content curation

Historical Data

Historical record of thousands of campaigns across hundreds of advertisers, in dozens of countries, improve the predictability of our AI algorithm.

HubSpot logo

Historical Data

Historical record of thousands of campaigns across hundreds of advertisers, in dozens of countries, improve the predictability of our AI algorithm.

Logo ASKIDS

Behavioural Data

Askids, our insight platform understands the behavior of 84,000 households in 7 countries through behavioral tracking of devices and declarative surveys.

Kite logo

Contextual Data

• Proprietary contextual + semantic technology
• 3rd Party aggregators (Tubular, Pixalate) 
• Human team for content curation

Inventory

Kite integrates the preferred and highest quality content that kids and teen consume and interact with 100% safe content, aligned with the values of each brand.
+200K
Compliant apps
Hand golding mobile phone
Background composition

Inventory

Kite integrates the preferred and highest quality content that kids and teen consume and interact with 100% safe content, aligned with the values of each brand.
+200K
YouTube Indexed Channels
Hand holding mobile phone
Background composition

Inventory

Kite integrates the preferred and highest quality content that kids and teen consume and interact with 100% safe content, aligned with the values of each brand.
+15K
Roblox Experiences
Hand holding tablet
Roblox background
Reach Planner
Targeting Capabilities
Campaing Manager
Reporting

Reach Planner

Impact your target effectively, understanding the budget split for the first time.

  • REACH

    Calculated over the projected population.

  • Audience

    Reach per platform/inventory type.

  • Insights

    Obtain exclusive behaviuoral insights like passions points, time spent on devices, etc.

Targeting Capabilities

Unlock targeting on U18s, through a statistical-predictive, and compliant methodology.

  • Audience

    Segment U18 filtering by gender and age range

  • Dynamic

    CPM bid

  • Target

    • by devices
    • by our exclusive passion points

Campaing Manager

Maximizes the effectiveness of every dollar spent.

  • Control

    Over the full campaign

  • Line items

    Detail view

  • Add new

    Line items

  • Filter line items

    By different attributes

Reporting

Deep dive into each line item campaign and its metrics, including at placement level.

  • Reach

    Over the full campaign results

  • Export

    Get your report in CSV format

  • Analyze

    Select the key metrics that interest you most

Privacy by design, a guarantee for brands, agencies and creators

The ads served through Kite include the "safe ad" seal, which ensures that a campaign and its creativities comply with safety and privacy protection standards. From bid request to ad delivery, we prevent the collection and/or completely filter any personal user information, guaranteeing the highest standards of compliance.
Safe ad logo

  • TECHNOLOGY

    Kite Studio, a tool designed to build adhoc interactivead and KPIs.

  • CREATIVE INNOVATION

    Development of interactive multimedia concepts and creativities.

  • UX-18

    Expert team in usability and interfaces focused on the kids and teen segment.

Try out some of our creatives

Interactive Banner
Carrousel
Interactive Video
Filmstrip
Game Ads
Branded Video
Pre-roll
Animated Banner

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